Bird-friendly food and farming along the world’s migration flyways
Project Development in sustainable food and agri business
Bird-friendly food and farming along the world’s migration flyways
Regenerative food and farming which restores landscapes, soils, communities and wildlife at scale
What if farming and sustainable food production could help reverse climate breakdown and save our planet?
IT CAN!
What if farming could and sustainable food production help reverse climate breakdown and save our planet?
IT CAN!
Bird Friendly Farm Management Ltd (BFFM) is a UK-owned project developer with strong commercial, strategy and impact eco/food credentials
THE PROBLEM WITH INDUSTRIAL FARMING
Industrial farming is not sustainable
High-input monocultures poison and degrade soils, strip the land of trees and wildlife, pollute waterways, and emit 20% of global GHGs. 20% of the world’s crops are grown for animal feed, 90% of the world’s soy; much of it in cleared forest and grassland.
Monoculture crops deplete genetic diversity
Genetically weaker and weaker species are not diseases and pest resistant nor climate event resistant.
Farmland birds down by 50%-90% in Europe since the 1960’s due to herbicides, pesticides and mechanisation.
Bees and other insects down by 75%—Annual USD577bn of crops at risk
From 1989 to 2016, Germany has lost three quarters of its flying insects by mass—a nosedive likely connected with modern agriculture.
Ocean dead zones from nitrogen run-off from nitrogen based synthetic fertilizers
100 Milion ha of tropical forest lost to cattle ranching
One billion people undernourished, and almost two billion people overweight because of the out of kilter way we produce food and the way we farm
THE BIRD FRIENDLY FARMING SOLUTION
It restores mosaic landscapes with hedges, trees and water features which halts desertification and soil loss and provides connectivity for birds, wildlife and pollinators
It rewilds and sets aside wild areas which boosts biodiversity and provides habitat for birds and wildlife
It engages rural communities and breathes life into small family run businesses
By giving birds safe haven it mitigates the negative effects climate breakdown and industrial farming are having; namely habitat loss, unseasonal temperatures, storms and winds and the chemical onslaught from pesticides
It intelligently uses the power of nature to farm; green cover is a natural fertiliser, natural pollinators thrive, natural predators are encouraged and raptors take care of rodents
It nurtures the soil by no tilling and green cover which mitigates CO2 emissions as healthy soil sequesters carbon and acts as a major carbon sink
It embraces Ag-tech solutions which makes smaller scale farms viable
No pesticides and no synthetic fertilizers create food that is rich in macro nutrients and contains no traces of synthetic chemicals
THE PROBLEM WITH INDUSTRIAL FARMING
Industrial farming is not sustainable
High-input monocultures poison and degrade soils, strip the land of trees and wildlife, pollute waterways, and emit 20% of global GHGs. 20% of the world’s crops are grown for animal feed, 90% of the world’s soy; much of it in cleared forest and grassland.
Monoculture crops deplete genetic diversity
Genetically weaker and weaker species are not diseases and pest resistant nor climate event resistant.
Farmland birds down by 50%-90% in Europe since the 1960’s due to herbicides, pesticides and mechanisation.
Bees and other insects down by 75%—Annual USD577bn of crops at risk
From 1989 to 2016, Germany has lost three quarters of its flying insects by mass—a nosedive likely connected with modern agriculture.
Ocean dead zones from nitrogen run-off from nitrogen based synthetic fertilizers
Depleted soils mean an estimated 60 harvests left
100 Milion ha of tropical forest lost to cattle ranching
One billion people undernourished, and almost two billion people overweight because of the out of kilter way we produce food and the way we farm
THE BIRD FRIENDLY FARMING SOLUTION
It restores mosaic landscapes with hedges, trees and water features which halts desertification and soil loss and provides connectivity for birds, wildlife and pollinators
It rewilds and sets aside wild areas which boosts biodiversity and provides habitat for birds and wildlife
It engages rural communities and breathes life into small family run businesses
By giving birds safe haven it mitigates the negative effects climate breakdown and industrial farming are having; namely habitat loss, unseasonal temperatures, storms and winds and the chemical onslaught from pesticides
It intelligently uses the power of nature to farm; green cover is a natural fertiliser, natural pollinators thrive, natural predators are encouraged and raptors take care of rodents
It nurtures the soil by no tilling and green cover which mitigates CO2 emissions as healthy soil sequesters carbon and acts as a major carbon sink
It embraces Ag-tech solutions which makes smaller scale farms viable
No pesticides and no synthetic fertilizers create food that is rich in macro nutrients and contains no traces of synthetic chemicals
TEAM

Rachel Sargent
CEO
Rachel is an entrepreneur and former managing partner of Osprey Partners, an M&A boutique in Bucharest and founding President of the Alliance of International Corporate Advisors.
She is an active member of Slow Food Bucharest. She owned and managed a social enterprise restaurant in Bucharest. Rachel graduated from UCL London in Electronic Engineering and is a UK Chartered accountant.

James Atkins
Chairman
James is a founder director of Vertis Environmental Finance, one of the largest independent emissions trading firms in Europe, and Avocet Holding, a company investing in businesses tackling climate and biodiversity loss. He is co-owner of Zsámboki Biokert an organic market garden, and founded of Danube Kids, a nature citizenship charity. James wrote Climate Change for Football Fans, a critique of contemporary climate change policy.

Chris Butters
Director
Chris is a UK Chartered Accountant and an experienced corporate development and investment director who led PWC’s Central European mergers and aquisitions practice.
He ran his own boutique advisory firm in Serbia and Bulgaria. Chris was head of ventures at Resonance, an impact investment fund in the UK. He has expertise in EK and emerging markets, private equity, venture capital, family office, public-private business, start-ups, impact investment, mergers and aquisitions deals, driving organic growth, corporate governance, strategic planning, team succession and mentoring.
PARTNERS
We are proud to work with our partners:
Romanian Ornithological Society and Bird Life International: SOR and Bird Life International are supporting the project with their expertise in ecology and ecologically-friendly farming practices.
World Wildlife Fund Romania: WWF has been active in Romanian since the 1990s
and is active especially in ensuring sustainable development in the Danube and
Carpathian region. It is supporting BFFM in large-scale landscape restoration
around the farm hubs.

CONTACT US
Rachel.sargent@birdfriendlyfarming.com
Chris@birdfriendlyfarming.com
james.atkins@birdfriendlyfarming.com
@ copyright 2019 Bird Friendly Farming ltd. terms & conditions
CONTACT US
Rachel.sargent@birdfriendlyfarming.com
Chris@birdfriendlyfarming.com
James@birdfriendlyfarming.com
@ copyright 2019 Bird Friendly Farming ltd. terms & conditions